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PRUBiz Protect

An insurance solution that protects your business and loved ones with affordable premiums.

Protect your business and loved ones

Starting a family while running a business can be daunting. With PRUBiz Protect, our life insurance for business owners, you can safeguard your priorities from any uncertainties that may come.

With affordable premiums, you have the flexibility to choose your coverage amount and term that corresponds to your liabilities and commitments. You can also choose to add additional coverage through accidental and payor riders.

Extra plans

You can also add extra plans to strengthen your coverage. Choose from plans that:


Pay for your hospital bills:



Pay you a lump sum if you have a critical illness:



Pay you a lump sum or your medical cost and a regular income if you have an accident:



Pay your premiums upon Total and Permanent Disability (TPD), death or diagnosis of critical illness




Build a lump sum for your child’s future, a rainy day or whatever you choose:



Protect your unborn or young child and their mother:


  • Mom and Baby Care

Pay additional death benefit:


Learn more

More about PRUBiz Protect
The flexible plan that protects your business and your household.

PRUBiz Protect is a comprehensive coverage plan for your work and family with PRUWith You as the basic plan. Attached with an additional death benefit, accidental and payor riders, it is customised to meet your protection needs and short to medium term liabilities or financial commitments.

PRUBiz Protect solution include:


Protect Booster pays an additional death benefit in one lump sum payment upon death of the life assured prior to expiry of the rider. If the life assured is an unborn child, a waiting period of 30 days from birth will be applicable.

Acci Guard Plus, Acci Med Plus, and Acci Income Plus provide lump sum benefits, medical reimbursement and income, respectively, for disabilities caused by accidents.

Payor Basic pays your premiums if you become TPD, or are diagnosed with any of the covered critical illnesses.

Download our product leaflet in your preferred language for more details on the plan’s coverage. 



About your plan

How much does it cost (your premium)?

Minimum insurance premium for:

  • Children (before birth to 18 years old) is RM50 per month

  • Adults (19 to 70 years old) is RM100 per month

Insurance premium will vary according to the amount of coverage, age, gender and smoking status.

How long will I need to pay premiums?

You pay premiums for as long as you have your plan in force.

How long does the coverage last?

20 years; or choose to stop your plan at 60, 70, 80, 90 or 100 years old.

How old must the life assured (the person covered by the plan) be when the plan starts?

Before birth: After 14 weeks into pregnancy.

After birth: age 1 – 70 years old.


What’s the minimum amount of coverage?


What’s the maximum life coverage?

Our underwriters decide this, depending on your circumstances.

All ages in this table are age next birthday (ANB)

Important notes
Key information and disclaimers.
  1. PRUBiz Protect is a solution offered using our product, PRUWith You as its basic plan and Protect Booster, Payor Basic and accidental riders as the main riders.

  2. Please note that the package here consists of components that can be bought separately and you are not obligated to select all components of this package.

  3. This content contains only a brief description of the product and is not exhaustive. You are advised to refer to  Prudential Assurance Malaysia Berhad (PAMB)’s Brochure, Product Disclosure Sheet, Product / Sales Illustration, Fund Fact Sheet (if any), and the consumer education booklet on Life Insurance, Investment-Linked Insurance, Personal Accident Insurance, and Medical and Health Insurance before purchasing the plan, and to refer to the terms and conditions in the policy document for details of the features and benefits, exclusions and waiting periods under the policy.

  4. This product comes with Extension of Coverage Term to extend  the term of basic plan up to the Policy Anniversary of Life Assured’s age 100. For rider(s), if applicable, the rider's term will be extended up to the Policy Anniversary of Life Assured's age 100 or the rider’s maximum coverage term, whichever is earlier. Unless you request to disable the Extension of Coverage Term, your policy will be auto extended as long as it has sufficient value of units to be deducted to pay for the relevant charges, fees and taxes during the extended term. To ensure sufficient value of units, additional premium is likely required during the extended term. During the extended coverage term, the coverage provided by the basic plan and rider(s) (if applicable) will remain the same.

  5. The insurance charge for basic benefits and Protect Booster (if any) are guaranteed, whereas other charges and the insurance charges for the riders are not guaranteed and may be varied from time to time by giving 3 months’ notice to policy owners (except for medical and critical illness benefits where 30 days’ notice will be provided). If we increase the insurance charge rates, you may need to pay an additional premium or top-ups. Premiums for this plan are payable throughout the entire term of this policy.


Business life insurance FAQ

What is a business life insurance?

Life insurance for business owners offers financial protection for the company and family in case of the business owner’s demise.

Is life insurance for small business owners worth it?

Yes, life insurance for small business owners is just as important as life insurance for owners of big companies. You’ll protect your business and family no matter what size your business is.

Why do small business owners need life insurance?

For the same reason as owners of big companies. You should take steps to protect your business and your family. In the unfortunate event of your demise, your loved ones will be able to maintain their lifestyle without having to deal with the stress of debts and financial strain.

What are the benefits of life insurance for business owners?

Life insurance for business owners protects your company and your loved ones. Benefits of having one include:

  • It keeps your business running in good times, but especially in bad times. It can be used to supplement cash flow, pay debts or cover immediate expenses in the unfortunate event of your demise. You could also use funds from the cash value component to help your business grow.

  • It protects your family in the unfortunate event of your passing. Life insurance can be used to replace your income. Rather than leave your family to deal with debts, and lack of finances for everyday life, life insurance for business owners will enable your family to maintain their lifestyle.

What are the factors to consider when buying life insurance for business owners?

Consider factors such as:

  • Your business size

  • Number of employees

  • Business overhead costs

  • Your business’ financial state and debts

  • Your personal financial state and debts

  • If you have a buy-sell agreement with your business partners.


Talk to one of our Wealth Planner to determine the right coverage amount for you.